Note on earnings: The specific earning figures, sales counts, and income projections in earlier versions of this post have been removed because they could not be verified. No total, monthly, or yearly income is promised or guaranteed here. Results vary widely, and many print-on-demand shops sell little or nothing, especially at first.
Introduction:
This post describes a simple side hustle people try: selling seasonal print-on-demand products through a shop. The example shop discussed is presented as a seasonal store, but its figures are unverified and not typical results.
Sales and Revenue Overview
The original video discusses the example shop’s conversion rate, sales, and monthly revenue, but those figures are unverified and are not proof of what a new shop will earn. Print-on-demand income is not completely passive: designs, listings, and marketing still take work, and sales are not guaranteed.
Previous Content on Earning Passive Income
I made a video here on my channel about a year ago showing these exact products. It shows you how you can work around holidays and sell seasonal products. I will also link this video in a text file down below if you’re interested in watching that.
Seasonal Products: Focus on Holidays
What I want to show you here is that these products are based on seasonal holiday events. So the one that is coming up right now is Halloween, and they already have their Halloween products in place. As you can see on Google Trends, the Halloween search term is already going up. People have already started searching about Halloween, which makes sense because Halloween is already around the corner.
Step 1: Using Gelato to Set Up Your Store
The first thing we need to do is go to the website that we’re going to be using to set up this entire store and automate everything for us. To do that, I want you to open the text file down below in the description of this video, just so you can follow the video along with me step by step. I’m also going to be performing this method with you, so just go ahead and open the text file, and all of the resources and links you need are organized there for you.
Introduction to Gelato: Print on Demand
The website we’re going to be using to automate the entire process for us is called Gelato, and you can find the link to this platform at the first link at the top of the description. Gelato is the biggest print-on-demand network, and it offers hundreds of products.
Benefits of Using Gelato
Gelato handles all the logistics for you: production, shipping, returns, and more. Since we’re using Gelato, you also don’t need any design experience. And yes, this method works globally.
Gelato as a Sponsor
Since I know that you’re going to need a platform like Gelato to be able to automate your entire process, I reached out to Gelato, and I’m happy to say we’ve partnered with them to be the sponsor of today’s video.
Features of Gelato
Here are some of my favorite features of Gelato:
- Over 140 print-on-demand partners in 32 countries, making it a truly global service.
- 100% free editing tools to create custom products.
- Over 60 logistic partners ensure fast delivery.
- Integration with leading e-commerce platforms like Shopify, Etsy, and more.
Step 2: Signing Up for Gelato
So if you’re ready to start making passive income every month, pause the video right now, use the first link at the top of the description, and join Gelato right now. You can sign up for free, and any current offer may have changed, so check Gelato’s current terms. Gelato is completely free to use, and you only pay for what you sell.
Step 3: Choosing Your Products for the Holiday
Since the next holiday is Halloween, I’m going to be creating Halloween-themed products. I saw that Starbucks is selling personalized mugs for Halloween, and I thought it was a great idea.
Step 4: Using AI for Product Design
Now, I’m going to show you how you can easily generate design ideas using AI. There are several options to generate designs, such as MidJourney, Leonardo AI, or even ChatGPT.
Creating Your Designs Using ChatGPT
The simplest option is to use ChatGPT to generate design prompts. For example, you can ask it to generate 10 art designs based on the Halloween season. Once you have these designs, you can use the second prompt inside the text file to create images using the selected design ideas.
Saving and Formatting Your Designs
Once you’ve created your designs, right-click to save the image and change the file extension to PNG, as Gelato doesn’t accept web images. This will ensure higher-quality images for your products.
Step 5: Creating Your Etsy Store
The next step is to create your Etsy store. Etsy is a great platform for beginners because people actively go there to buy products, so you don’t need to generate traffic through ads.
Setting Up Your Etsy Account
Once you’re on Etsy’s homepage, register for an account. After you’ve registered, hover over your account name and select “Sell on Etsy.” This will lead you to the page to start your shop.
Naming Your Etsy Shop
When choosing your shop name, I recommend something that is holiday-themed but general enough to cover multiple holidays. You can ask ChatGPT for some name ideas if you’re stuck.
Step 6: Connecting Gelato with Etsy
Once your store is set up, you can link it to Gelato. This integration will allow Gelato to automatically handle product fulfillment and shipping whenever someone purchases Etsy.
Creating Products on Gelato
Once you’ve linked your Etsy store with Gelato, go to the Gelato platform and start creating your products. For example, you can choose a t-shirt and upload your designs.
Step 7: Setting Your Product Pricing and Details
Next, you’ll set your pricing and product details. I recommend offering free shipping, as this may help sales, though no particular increase is guaranteed.
Step 8: Publishing Your Product
Once you’re happy with your product, click “Publish” to make it live on your Etsy store. You can also save your product as a template for future use, making it easier to replicate the process for other products.
Step 9: Improving Your Store’s Appearance
To make your store look more professional, create a simple logo using ChatGPT or other design tools. Upload the logo to your Etsy store to give it a polished look.
Projected Earnings
With a well-designed store, sales and income are not guaranteed and depend on products, pricing, traffic, and season. Most new shops sell little at first.
Additional Products: Print on Demand Paintings
In addition to holiday products, you can also sell print-on-demand paintings, which are not limited to holiday seasons.
Conclusion: Seasonal Print-on-Demand
If you want to learn more about working around holidays and selling seasonal products, check out my other video on the topic.

